# amplitude.com > AI-optimized mirror of amplitude.com containing 50 pages totalling 44,122 words of clean markdown content, structured data, and semantic HTML. Original source: https://amplitude.com/. Last updated: 2026-05-01T13:30:27.413Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [The AI analytics platform for faster answers](/site-root.html): Build better products by turning your user data into meaningful insights, using Amplitude's digital analytics platform and experimentation tools. (796 words) ## Articles & Blog Posts - [explore/analytics/product-analytics-guide/index.html](/explore/analytics/product-analytics-guide/index.html) (1 words) - [customers/index.html](/customers/index.html) (1 words) - [Key takeaways](/blog/leading-lagging-indicators/index.html): Read our guide to learn the difference between leading and lagging indicators, and how to use each to measure product performance. (1,405 words) - [Capture Session Replays via the Chrome Extension](/releases/capture-session-replays-via-the-chrome-extension/index.html): You can now capture Session Replays directly from the Amplitude Chrome extension, no code changes required. (153 words) - [Bing Ads Source Ingestion](/releases/bing-ads-source-ingestion/index.html): Marketers can now import Bing ads campaign data into Amplitude to analyze spend and performance alongside product behavior. (57 words) - [Application error: a client-side exception has occurred (see the browser console for more information).](/explore/cohort-analysis/index.html) (14 words) - [blog/ux-analytics/index.html](/blog/ux-analytics/index.html) (1 words) - [blog/multi-touch-attribution/index.html](/blog/multi-touch-attribution/index.html) (1 words) - [What is a Go-To-Market Strategy in SaaS](/explore/growth/ultimate-guide-go-to-market-strategy-saas/index.html): Discover what you need to know about SaaS GTM strategies with our ultimate guide. Learn to thrive in today’s competitive landscape and set your product up for success. (2,050 words) - [compare/posthog-vs-mixpanel/index.html](/compare/posthog-vs-mixpanel/index.html) (1 words) - [blog/multiple-analytics-products/index.html](/blog/multiple-analytics-products/index.html) (1 words) - [explore/product/digital-experience/index.html](/explore/product/digital-experience/index.html) (1 words) - [blog/product-metrics/index.html](/blog/product-metrics/index.html) (1 words) - [blog/ab-testing/index.html](/blog/ab-testing/index.html) (1 words) - [A Complete Guide to Ecommerce Analytics](/explore/analytics/ecommerce-analytics-complete-guide/index.html): Discover the potential of ecommerce analytics. Follow our guide to fully understand your customers, improve experiences, and uplevel your business performance. (1,772 words) - [explore/digital-marketing/what-account-based-marketing/index.html](/explore/digital-marketing/what-account-based-marketing/index.html) (1 words) - [blog/convert-customers/index.html](/blog/convert-customers/index.html) (1 words) - [blog/2025-founders-awards/index.html](/blog/2025-founders-awards/index.html) (1 words) - [blog/ask-amplitude/index.html](/blog/ask-amplitude/index.html) (1 words) - [blog/customer-segmentation/index.html](/blog/customer-segmentation/index.html) (1 words) - [What Is Prescriptive Analytics?](/explore/analytics/what-prescriptive-analytics/index.html): Discover how prescriptive analytics helps businesses level up their decision-making by using past data and future trends to make well-informed choices that work. (2,380 words) - [Analytics highlights](/blog/2023-q1-release-highlights/index.html): See how new product releases help your team get the most out of Amplitude. Updates include chart controls, formula metrics, and more. (1,269 words) - [1\. PLG as a tool chest](/blog/3-perspectives-on-plg/index.html): Read the three different versions of product-led growth I’ve observed during my work: PLG as a tool chest, motion/model, and mindset/culture. (1,808 words) - [Key takeaways](/blog/product-led-growth-team/index.html): Discover Amplitude VP of growth’s best practices for implementing product-led growth and start driving business results. (1,601 words) - [Ecommerce](/blog/2020-consumer-trends/index.html): See the original data that show how digital trends changed in streaming media, fintech, B2B, ecommerce and consumer tech in 2020. (1,159 words) - [What Is Event Tracking? Complete 2026 Guide](/explore/analytics/event-tracking-guide/index.html): Event tracking records user actions to reveal behavior patterns, improve product decisions, and power data-driven growth strategies. (1,840 words) - [Key takeaways](/blog/user-retention/index.html): Learn what user retention is, how to calculate it, and how to improve it. Get five actionable examples of how to improve user retention. (2,163 words) - [Amplitude Explore Hub](/explore/index.html): Learn about product development, analytics, data, experimentation, and more with Amplitude's Explore Hub. (870 words) - [Why startups are missing from AI search](/blog/ai-search-for-startups/index.html): Learn how LLMs like ChatGPT and Perplexity decide which startups to recommend and what signals help a brand get discovered in AI search. (864 words) - [Accelerate growth with better insights and experiments](/blog/2022-q4-release-highlights/index.html): See how Q4 releases in Amplitude help teams drive more efficient product growth. Updates include Campaign Reporting, Cart Analysis, and more. (1,350 words) - [What Is Net Revenue Retention & Why It Matters](/explore/growth/net-revenue-retention/index.html): Net revenue retention measures recurring revenue kept from existing customers, including expansion and losses—excluding new sales (1,641 words) - [Posts by Courtney](/blog/author/courtney-burry/index.html): Courtney Burry is the VP of Product Marketing at Amplitude. Prior to working at Amplitude, she was SVP of Corporate and Product Marketing at Collibra and VP of Product Marketing at VMware. Courtney has 25+ years of marketing experience helping well-known tech brands evolve, grow, and thrive. (191 words) - [What Is Predictive Analytics?](/explore/analytics/what-predictive-analytics/index.html): Unlock the power of predictive analytics for your product. Discover its applications, benefits, and techniques in this comprehensive guide from Amplitude. (2,641 words) - [What Is Session Replay: How It Works And Why It Matters](/explore/analytics/session-replay/index.html): Session replay tracks real user actions to reveal friction points, improve engagement, and guide better product and experience decisions. (1,519 words) - [What the numbers say: Media and entertainment product benchmarks](/blog/media-entertainment-product-benchmarks/index.html): Discover exclusive data and strategies from our Product Benchmark Report. Compare the media and entertainment industry’s performance across key product metrics. (971 words) - [Set up SCIM provisioning in Amplitude](/docs/admin/account-management/scim-provision/index.html): In Amplitude, the User Management API provides a programmatic solution to provisioning and group (1,127 words) - [Templates](/docs/guides-and-surveys/templates/index.html): Templates help you create reusable starting points for your team's guides and surveys. By providing (832 words) - [Aha moments unlock the power of your products](/resources/aha-moments/index.html): Get inspired by product analytics insight stories from household names and high-growth startups. We hope their revelations spark your own aha moment, moving your product forward. (176 words) - [Designing High-Impact B2B SaaS Experiments](/resources/b2b-saas-experimentation/index.html): Learn how to design winning B2B SaaS experiments. Discover insights gleaned from more than 20,000 A/B tests. (270 words) - [The 2021 Product Salary Survey Is Now Live! - Amplitude](/blog/2021-product-salary-survey/index.html): Not that much is known about the people in the product management function. Take the salary survey to help change that. (347 words) - [Consolidating Your Data Stack](/resources/consolidating-data-stacks-for-customer-experience/index.html): Simplify and streamline your systems to unlock your data’s potential and transform customer experiences. Read the essential guide now. (207 words) - [Admin-Created Templates](/releases/admin-created-templates/index.html): Create custom, high-quality templates of guides and surveys for your team to reuse. This can include custom designs and/or unique trigger and targeting rules. Bonus: Preview templates directly in the create flow modal! (119 words) - [sitemap-es-es-xml.html](/sitemap-es-es-xml.html) (96 words) - [5 Reasons Why Companies Choose Amplitude over Pendo](/resources/amplitude-over-pendo/index.html): Learn the top reasons to choose Amplitude’s digital analytics platform versus Pendo for better in-app engagement messaging and analytics. Amplitude vs Pendo. (233 words) - [Add To Report Dropdown for Charts](/releases/add-to-report-dropdown-for-charts/index.html): Updated UI for the Add To Report dropdown in Chart toolbar and Save modal. (78 words) - [Automated Guides and Surveys Localization using AI](/releases/automated-localization-ai/index.html): You can now press a button in the UI, and it will automatically translate your guide into all the supported languages using AI. (105 words) - [docs/sitemap-docs-xml.html](/docs/sitemap-docs-xml.html) (2,499 words) - [Braze Cohort Sync Multi-key Support](/releases/braze-cohort-sync-multi-key-support/index.html): New support for multiple targets for Braze cohort sync, which lets you choose more than 1 way to map their users to Braze for a given cohort. (79 words) - [sitemap-root-xml.html](/sitemap-root-xml.html) (9,426 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/content/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/content/robots.txt): Crawler directives